Understanding Keyword Types for Acanyon Digital: Informational, Navigational, Commercial, and Transactional
At Acanyon Digital, we know that keywords are the backbone of any solid SEO strategy. But here’s the thing—not all keywords are the same. They serve different purposes and align with various stages of the buyer’s journey. Today, we’re taking a look at four main types of keywords: informational, navigational, commercial, and transactional. 1. Informational …